Here’s a marketing idea on steroids for your small business.

Give your customers a book. And not just any book – but one that you’ve written. 

This book will immediately establish you as an industry expert, because only industry experts have books. It will also differentiate you from your rivals, because none of them will have books.

Of course, writing a book is hard. Here are two ways to get it done:

  • Set aside some time each day to write
  • Outsource the job to a professional writer

Once you’ve got a book, you’ll find it easier to convert customers. That’s why books are marketing on steroids.