“Content builds relationships. Relationships are built on trust. Trust drives revenue.” 

Wise words from Andrew Davis. 

That’s why you should view content marketing not as a way to flog your products but as a way to build relationships. 

Why do I do these daily videos? Because I know every time you watch one, I’m building a relationship with you, which makes you more likely to trust me, and therefore more likely to do business with me. 

The more content you publish, the more trust you will build with your customers and the more sales you’ll make.