Put up your hand if you want to use social media to generate referrals. 

If you’re in that camp, I’ve got a 12-month plan that will do just that. 

  1. Identify five dream referral partners. 
  2. Regularly engage with their social media content for the next 12 months. 

This strategy is all about giving. Don’t try to take. Don’t ask for anything. 

When you engage with their content, don’t just write “Great post!” Instead, leave meaningful comments. 

If you do this for 12 months, you’ll demonstrate that you’re a person of significance. And then, it will be only natural for them to send referrals your way.