I’m able to generate leads on social media for my content marketing agency, Hunter & Scribe.  

How do I do that? By not trying to sell on social media. 

Instead, I focus on two things: 

  • Educating people 
  • Building relationships 

Doing that means I’m not seen as a ‘slimy marketing guy’ but rather a likeable, trustworthy authority figure. 

It didn’t happen overnight. It was the result of filling the marketing bathtub one drop at a time, day after day.  

So if you want more leads from social media, you need to play the long game.