Struggling to think of content marketing ideas?

In that case, do an online search for “international days” – things like Earth Day and International Women’s Day. In those instances, the idea would be to try to find an environmental angle or gender equality angle you could write about in your blogs or social media posts.

There are also hundreds of obscure days, about topics from cycling and books to chocolate and fishing. Most will be irrelevant, but you should be able to find a few that are directly relevant to your industry.

The great thing about international days is you can revisit them year after year.