Don’t believe people who say your business needs to be on every social media platform ever invented.

Instead, you need to be on just two or three, as I explain in this episode of 3MinuteMarketing.

Which ones?

Whichever ones your customers are on.

The vast majority of your customers are hanging out on just two or three social media sites.

Those sites will differ from industry to industry. For some industries it might be LinkedIn and Facebook; for others, Snapchat and TikTok.

Find out where your customers are hanging out. And then join them.