Are you a perfectionist? If so, I’ve got some bad news for you.

While you’re busy editing that blog for the 50th time or shooting that video for the 100th time, your rivals are pumping out imperfect marketing.

And they’re using that marketing to steal your customers.

Imperfect marketing you do publish is better than perfect marketing you don’t publish.

That’s not to say quality isn’t important – of course it is. But so is quantity. Businesses that publish lots of good-enough marketing will outperform businesses that publish a little bit of excellent marketing.