Short sentences are sexy. Like that one. And the one before.

Your content marketing should be full of short sentences, whether it’s written or video.

There are two reasons why short sentences are sexy:

  • They generally contain just one idea
  • They generally use simple language

Short sentences, in other words, are easy to understand.

If you want your marketing to cut through, you need to make it easy to understand.

So keep your sentences short and sweet – and sexy.