Ditch the business mumbo-jumbo in your marketing, because it’s a turn-off for customers, as I explain in this episode of 3MinuteMarketing.

Instead of using complicated words and sentences, speak to your customers in plain, simple, everyday English.

You can’t expect customers to connect with your marketing if they can’t understand it.

Some businesses have a mistaken belief that technical language and fancy words will make them sound smart. Actually, confusing marketing just alienates customers.

Is your marketing confusing? If so, it’s time to fix it.