I want to share a really cool marketing idea that we’ve implemented at my content marketing agency, Hunter & Scribe.

It’s a 365-day never-ending social media marketing plan. 

First, you have to write 365 different social media posts that meet three conditions: 

  1. They should be educational, not salesy 
  2. They should be no more than 280 characters (the maximum length of a Twitter post)
  3. They should be evergreen 

Then, publish one a day for 365 days. When you get to the end, simply start again. 

Do it once, and you can use it forever.