What is stopping you from doing video marketing? Because educational videos like these are the quickest way to create a personal brand and to build trust with strangers. Video is also a great way to make hundreds or even thousands of people feel you’re speaking directly to them. Your marketing messages will be far more persuasive [...]
Republish your content. If it’s evergreen, why wouldn’t you republish it? If you wait three months before you republish a piece of content, 99% of people won’t notice – and those who notice won’t care. For example, this video tip is timeless, so why wouldn’t I republish it? Recycling your content marketing isn’t cheating; it’s smart. [...]
Your voice can be a powerful marketing weapon, whether you’re using it to record marketing videos or to give speeches. But weapons are powerful only if you know how to use them properly. If you don’t use your voice properly, people will fall asleep during your videos and speeches … which isn’t exactly good marketing. That’s [...]
I publish videos every single day to promote by business, Hunter & Scribe – with today being number 400. So I often get asked: “Nick, how do you keep thinking of new video ideas?” But if you were to watch all 400 videos in one sitting you would be amazed not by how many ideas I’d [...]
Video marketing is a great way to build trust with potential customers. And it’s free. So why aren’t you doing video marketing? Customers are far more likely to feel like they’re in a relationship with you through watching your videos than through reading your blogs or social media posts. That’s why video marketing is far more [...]
The more articulate you are, the more confident you will appear. And the more confident you appear, the more knowledgeable and successful people will assume you are. That’s why one of the best things you can do to improve your marketing is to become a better speaker, whether you’re delivering a speech or shooting a video. [...]
I used to be a terrible speaker. And as a result, I’d stay away from anything that involved speaking. And if I had to do it, I did it poorly. But then I realised this was costing me opportunities. So I practised by joining Toastmasters and now I’m a confident and competent public speaker. As a [...]
This is the 240th daily video that I’ve recorded for my content marketing agency, Hunter & Scribe. Daily marketing videos are a great way for any small business to generate more leads and make more sales. But how, you might be wondering, are you going to be able to keep thinking of new ideas? Here’s how [...]
I regularly urge small business owners to do video marketing, because video is a great way to build an emotional connection with potential customers and referral partners. However, most people are reluctant to follow my advice because they’re camera-shy. I get it. I used to be scared of public speaking and was nervous when I started [...]
Video marketing is such a wonderful form of marketing for two reasons. It’s free. And it allows you to build trust and credibility with potential customers and referral partners faster than text-based marketing. These daily marketing videos I do for Hunter & Scribe are a case in point. But many small business owners feel uncomfortable with [...]
